Social Media Management
Curated & original content to engage audiences across platforms.
At Maine’s largest mental health nonprofit, I focused the social media presence on the agency’s core values of support, education, and advocacy for the 1 in 4 Mainers impacted by mental illness by:
Growing NAMI Maine's social media presence across platforms, including an over 46% increase in Facebook followers and an 2100% increase in organic daily reach
Focusing on positive posts supporting mental wellness during the COVID-19 pandemic
Highlighting the agency’s work by sharing relevant news stories and features
Leveraging local and national celebrity advocates during awareness campaigns
This legendary feminist poetry press not only publishes eight books per year but also hosts a national poetry competition. To get the word out about these terrific poets during my time as the Editorial Assistant, I leveraged social media to:
Grow the publishing house’s social media following by over 30% across multiple channels
Increase marketing efforts across Facebook, Twitter, and Instagram
Maximize impact of book reviews, author events, poet interviews, awards, announce new acquisitions, book launch dates, and more
Garner submissions to the annual Alice James Book Award Contest
Feature gorgeous the press’ gorgeous book designs and cover art
Increase visibility at trade show events
Managed Alice James Books’ presence for the #MyDreamingMyLoving campaign in collaboration with the Poetry Coalition